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About Joe Thorp

Founder of Upper Hand Marketing

Founder of Upper Hand Marketing

Hi, I’m Joe, the founder of Upper Hand Marketing. I created this company to help flooring businesses overcome the common struggles of digital marketing and achieve real growth. My focus is on providing clear, effective strategies that deliver results, without the fluff and confusion that's common in the online marketing/advertising industry.

I’m constantly learning and refining my approach to ensure my services are as effective as possible. I believe in being upfront and honest, and I’m fully committed to your success. Marketing can feel overwhelming, but with us, you’ll have a partner who’s here to simplify the process and guide you every step of the way.

When you work with Upper Hand Marketing, you’re not just getting a service—you’re gaining a dedicated partner who genuinely cares about helping your flooring business thrive.