Improvement Businesses with a Results-First Social Media Ads Service
10+ booked appointments in month one, guaranteed
Personalised video ads that build trust & attract high-value jobs
Follow-up & booking system done for you
10+ booked appointments in month one, guaranteed
Personalised video ads that build trust & attract high-value jobs
Follow-up & booking system done for you







You run a UK-based home improvement business
You’re done chasing leads or quoting for scraps on Checkatrade and you want your own stream of customers
You’d rather attract serious buyers than waste time on price-shoppers and no-shows
You want to stand out locally and not just blend in with every other “trusted trader” ad
You’ve got the team (or time) to take on more work and want your best jobs booked in advance
You know your business could be doing more and you just need the right system behind it
You’re open-minded, ambitious, and ready to try a smarter approach, even if it’s different to what everyone else is doing

Usually when someone starts working with us, we go straight into building and running their campaigns, and they pay their first month up front as normal.
But we also know that choosing the right marketing partner is a big decision – especially if you’ve worked with agencies before and been disappointed.
That’s exactly why we created the Upper Hand Accelerator.
It’s our way of removing the risk.
You pay your first month as normal. If we don’t deliver at least 10 qualified homeowner appointments in your first campaign period, we continue working with you at no management fee until we do.
If you’re a good fit, this is your chance to see what consistent, booked homeowner appointments can look like for your business – without being locked into a long contract.
Only two Accelerator partners are onboarded each month – apply to see if a place is still available.


Upper Hand Marketing was founded in 2023 because we saw a huge gap in how home improvement businesses were using social media ads. Too many were getting it wrong, and we knew we could help them stand out by creating ads that truly connect with the right people.
Social media ads allow you to attract customers based on the value you offer, not just your price. Unlike Google or Checkatrade, where people are just browsing and comparing prices, social media helps you connect with customers who trust your brand and are ready to make decisions. It’s about getting in front of the right people, at the right time, and showing them why you’re the best choice.
If you're interested in learning more, just click the button at the bottom of the page to send us a private message on WhatsApp. From there, we’ll get a few details about your business and book a free marketing consultation. In this call, we’ll take a look at where your business is currently at, identify areas for improvement, and walk you through exactly how our service works. There’s no pressure—if it’s the right fit, great! If not, at least you’ll walk away with valuable insights on how to improve your marketing.
In our first week, we’ll guide you through a simple onboarding process and optimize your social media pages for maximum results.
At the two-week mark, your first ad campaign will go live upon your approval, and you should expect prospects booking appointments in that week.
By the six week mark, at the end of your first campaign, you'll have attended at least 10 appointments with highly qualified prospects—or you won’t need to pay our fee. Most clients see a 10-20x return on their investment by this point.
From there, we’ll review the results, evaluate if we're a good fit for each other, and create a sustainable 6-month advertising campaign plan.

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